{"id":126208,"date":"2022-09-02T11:38:29","date_gmt":"2022-09-02T11:38:29","guid":{"rendered":"https:\/\/maymichaels.com\/index.php\/services\/"},"modified":"2022-09-04T17:52:17","modified_gmt":"2022-09-04T07:52:17","slug":"services","status":"publish","type":"page","link":"https:\/\/maymichaels.com\/services\/","title":{"rendered":"Services"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"126208\" class=\"elementor elementor-126208\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5a4703d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5a4703d3\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-10aedb8d\" data-id=\"10aedb8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6adddc51 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6adddc51\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 30-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>need a hand with your marketing &amp; business strategy?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70a1188f elementor-widget elementor-widget-heading\" data-id=\"70a1188f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 30-04-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">Your marketing big sister is here to help!<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f77bd6b elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2f77bd6b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2fcaccf8\" data-id=\"2fcaccf8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20d35b7d elementor-widget elementor-widget-image\" data-id=\"20d35b7d\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_scale_effect&quot;:&quot;yes&quot;,&quot;motion_fx_scale_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:2,&quot;sizes&quot;:[]},&quot;motion_fx_scale_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:65,&quot;end&quot;:100}},&quot;motion_fx_scale_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 30-04-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"1397\" src=\"https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-scaled.jpg\" class=\"attachment-full size-full wp-image-130965\" alt=\"\" srcset=\"https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-scaled.jpg 2560w, https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-scaled-600x327.jpg 600w, https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-300x164.jpg 300w, https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-1024x559.jpg 1024w, https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-768x419.jpg 768w, https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-1536x838.jpg 1536w, https:\/\/maymichaels.com\/wp-content\/uploads\/2022\/09\/IMG_2360-2048x1117.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2eaf5ec elementor-section-content-bottom elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2eaf5ec\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0779214\" data-id=\"0779214\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-595554f elementor-widget elementor-widget-heading\" data-id=\"595554f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">my services<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e20f657 elementor-widget elementor-widget-heading\" data-id=\"e20f657\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">digital marketing &amp; business strategy tailored to you and your unique needs<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62d287b elementor-widget elementor-widget-text-editor\" data-id=\"62d287b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Traditional marketing advice isn&#8217;t made for creative micro-businesses like yours.<\/p>\n<p>I combine my art industry understanding with my <strong>hands on experience running my Etsy style e-commerce site<\/strong> and <strong>bricks and mortar retail gallery<\/strong> in Melbourne<b> <a href=\"https:\/\/incube8r.com.au\" target=\"_blank\" rel=\"noopener\">in.cube8r<\/a>&nbsp;<\/b>that supports more than 100 local makers to market their brands as well as 15 years experience in both <strong>charity fundraising<\/strong> &amp; working with many<strong>&nbsp;creative small business owners<\/strong> to grow their own businesses through <strong>mentoring<\/strong>, <strong>workshops<\/strong>, and by creating multi-chanel marketing campaigns promoting arts based businesses.&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c55d96b\" data-id=\"c55d96b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-82edaea elementor-widget elementor-widget-text-editor\" data-id=\"82edaea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>I believe strongly that there are more ways to promote your business than Instagram &amp; TikTok, and teach strategies that incorporate<\/p><ul><li><strong>Search Engine<\/strong>\u00a0<strong>Optimisation<\/strong>\u00a0to find new customers looking to spend money<\/li><li><strong>Blogging\u00a0<\/strong>to improve the customer experience (and for SEO)<\/li><li><strong>Email Marketing<\/strong>\u00a0to update your biggest fans of new offerings and updates<\/li><li><strong>Public Relations (PR), Experiential Marketing and Activations<\/strong>\u00a0to get your products &amp; services in front of more people, such as markets, conventions, pop-ups and brand collaborations<\/li><li><strong>Social Media<\/strong>\u00a0Training and Strategy to SUPPORT your other marketing strategies (rather than as the first priority)<\/li><li><strong>Website Development<\/strong>\u00a0to help you sell your products &amp; I teach you how it actually works, so you can maintain and update it along the way.<br \/><br \/><\/li><\/ul><p>And I teach you how to understand what&#8217;s working, what&#8217;s not&#8230; and what actions to take based on the insights you gain.\u00a0<\/p><p>Basically, i&#8217;m your nerdy big sister here to hold your hand and show you how to do\u00a0<strong>solopreneurship<\/strong>, in a way that works for you and\u00a0<strong>save you time<\/strong>\u00a0so you can<strong>\u00a0get back to what you love, making!<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-39cbaf81 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"39cbaf81\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f691f00\" data-id=\"f691f00\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3d7f39a3 elementor-widget elementor-widget-heading\" data-id=\"3d7f39a3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">strategy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23dfe6b4 elementor-widget elementor-widget-text-editor\" data-id=\"23dfe6b4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Over my almost two decades in marketing I&#8217;ve developed my own unique strategies about marketing and communications for micro arts and charity based businesses.\u00a0<\/p><p><span style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-style: var( --e-global-typography-text-font-style ); font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform ); word-spacing: var( --e-global-typography-text-word-spacing ); background-color: var( --e-global-color-a983356 ); color: var( --e-global-color-secondary );\">When you work with me on your strategy, you&#8217;re not getting cookie-cutter answers that came from a marketing textbook&#8230; you&#8217;ll get customised advice that takes into account YOUR needs as a business owner, and plays on your strengths rather than forcing you to work on your weaknesses (although we can do that too).<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-263aa5a\" data-id=\"263aa5a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-78caec25 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78caec25\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-2cdc0b39\" data-id=\"2cdc0b39\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4607fae5 elementor-widget elementor-widget-heading\" data-id=\"4607fae5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Business Planning<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ced9afc elementor-widget elementor-widget-text-editor\" data-id=\"5ced9afc\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Without a plan, you&#8217;re going no-where! You&#8217;re driving the car on a full tank of gas towards a destination that doesn&#8217;t exist (and you&#8217;ll probably run out of fuel on the way there &#8211; hello burnout).<\/p><p>Let&#8217;s get crystal clear on your vision, your goals and your product offering and then go out and market!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-91a3549\" data-id=\"91a3549\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4e2af96e elementor-widget elementor-widget-heading\" data-id=\"4e2af96e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">content strategy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-673d4050 elementor-widget elementor-widget-text-editor\" data-id=\"673d4050\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>All your content across all platforms should be nurturing your audience towards, knowing, liking, trusting &amp; eventually purchasing from your brand.\u00a0<\/p><p>Let&#8217;s create a content strategy that hits all the platforms, and your content pillars. And save you alot of time\u00a0you would lose just thowing content out there and hoping it works.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-3e180251 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3e180251\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-729775cc\" data-id=\"729775cc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cf9b0f7 elementor-widget elementor-widget-heading\" data-id=\"cf9b0f7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">social Media strategy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c456b19 elementor-widget elementor-widget-text-editor\" data-id=\"1c456b19\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There&#8217;s more to social media than posting photos, making videos and writing captivating captions.\u00a0<\/p><p>I&#8217;m passionate about helping small businesses spend less of their creative juices on social media&#8230;\u00a0<span style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-size: var( --e-global-typography-text-font-size ); font-style: var( --e-global-typography-text-font-style ); font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform ); word-spacing: var( --e-global-typography-text-word-spacing ); background-color: var( --e-global-color-a983356 ); color: var( --e-global-color-secondary );\">Let&#8217;s create an actual social media strategy to help you make less content, that actually converts.\u00a0<\/span><\/p><p>\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1e1be014\" data-id=\"1e1be014\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6f8927bc elementor-widget elementor-widget-heading\" data-id=\"6f8927bc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">SEO Strategy<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7190ac13 elementor-widget elementor-widget-text-editor\" data-id=\"7190ac13\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Your website is only as good as the traffic you send to it. Most artists and small businesses are not investing in doing SEO for their websites, making it a great space for you to invest your time!\u00a0<\/p><p>Let&#8217;s talk about how you can implement SEO for your small business (PS, this involves pinterest and social too)&#8230;. you can do it yourself and it&#8217;s actually pretty easy once you know how!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-35b1afbf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"35b1afbf\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d32067f\" data-id=\"5d32067f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-30b03237 elementor-widget elementor-widget-heading\" data-id=\"30b03237\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Email marketing<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26b28633 elementor-widget elementor-widget-text-editor\" data-id=\"26b28633\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Your mailing list is the only list of customers you actually own&#8230;. let&#8217;s work on how to build your list, and then what to do with the leads you already have! We&#8217;re talking nurture sequences, list segmentation and creating awesome templates that make the maintenence easy peasy! Don&#8217;t know what I&#8217;m talking about? That&#8217;s why you&#8217;re here right?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-60f5d82d\" data-id=\"60f5d82d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72c24406 elementor-widget elementor-widget-heading\" data-id=\"72c24406\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Defining your audience<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ce4b58 elementor-widget elementor-widget-text-editor\" data-id=\"1ce4b58\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When you&#8217;re talking to everyone you&#8217;re talking to no-one.\u00a0<\/p><p>Let&#8217;s work out who your target audience is (hint, its not neccessarily your current audience) and work on how you can talk to them in a way that hits the mark!\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2d6c2f09 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"2d6c2f09\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4bdc42af\" data-id=\"4bdc42af\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5d5526a4 elementor-widget elementor-widget-heading\" data-id=\"5d5526a4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">marketing <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eca966c elementor-widget elementor-widget-text-editor\" data-id=\"4eca966c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>There&#8217;s so many tools at our disposal, and everyones dead-set focussed on using instagram exclusively to promote their brands.\u00a0<\/p><p>I trully believe if you don&#8217;t wanna make video, you don&#8217;t have to&#8230; I don&#8217;t care what the guru&#8217;s say.\u00a0<\/p><p>Let me teach you my marketing strategy which has been created based on mentoring dosens of creative small businesses, heading their struggles, and testing the concept over and over.\u00a0<\/p><p>\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-44deb1b0\" data-id=\"44deb1b0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-14e96f85 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"14e96f85\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-48736662\" data-id=\"48736662\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4525b519 elementor-widget elementor-widget-heading\" data-id=\"4525b519\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Areas I mentor In<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30a0ea11 elementor-widget elementor-widget-text-editor\" data-id=\"30a0ea11\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul><li>Blogging (about your products, not your personal life &#8211; though that can be cool too)<\/li><li>Email Marketing<\/li><li>Social Media<\/li><li>Instagram<\/li><li>Search Engine Optimisation (SEO) &#8211; Google, Pinterest, On-Site &amp; More<\/li><li>Public Relations<\/li><li>Getting Stockists<\/li><li>Wholesaling<\/li><li>Retail Business Management\u00a0<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1b9d2747 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile\" data-id=\"1b9d2747\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-63feb156 elementor-widget elementor-widget-heading\" data-id=\"63feb156\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Platforms I specialise in<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-62f78f66 elementor-section-full_width elementor-reverse-tablet elementor-reverse-mobile elementor-section-height-default elementor-section-height-default\" data-id=\"62f78f66\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cb40fd5\" data-id=\"cb40fd5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7734153f elementor-widget elementor-widget-heading\" data-id=\"7734153f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">website Development<br>&amp; Maintenence<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3095f44e elementor-widget elementor-widget-text-editor\" data-id=\"3095f44e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>I&#8217;ve been building websites for over a decade and have worked with dosens of artists and charities to bring their vision to life.&nbsp;<\/p><p>Whether you&#8217;re wanting to revamp an existing site, or set your self up for success I&#8217;ve got you covered!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-4751d7ee\" data-id=\"4751d7ee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-5c4a55d8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5c4a55d8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-1ffab610\" data-id=\"1ffab610\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a5ee8b1 elementor-widget elementor-widget-heading\" data-id=\"7a5ee8b1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Website development<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a29d723 elementor-widget elementor-widget-text-editor\" data-id=\"2a29d723\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Platforms I work with<\/p><ul><li>WordPress<\/li><li>Shopify<\/li><li>Squarespace<\/li><li>Square-up (Square<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-34f46dfc\" data-id=\"34f46dfc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6361fe62 elementor-widget elementor-widget-heading\" data-id=\"6361fe62\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Setting up Integrations<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b2f6dea elementor-widget elementor-widget-text-editor\" data-id=\"6b2f6dea\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A website is only as good as it&#8217;s integrations! I can help you install and set up:<\/p><ul><li>Meta business manager &amp; instagram shop<\/li><li>Google Analytics<\/li><li>Search Engine Optimisation<\/li><li>Image Optimisation<\/li><li>Email Marketing Platforms<\/li><li>Advertising Platforms<\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1ff266c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ff266c9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4cce0ab5\" data-id=\"4cce0ab5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2fd1a4a2 elementor-widget elementor-widget-heading\" data-id=\"2fd1a4a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Website Maintenence &amp; Hosting<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bd4c877 elementor-widget elementor-widget-text-editor\" data-id=\"4bd4c877\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you&#8217;re running a site that requires hosting &amp; maintenence, you can host it with me on my super fast cloudways hosting and feel confident that your site is being taken care of (so you don&#8217;t have to think about it).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-621891ff\" data-id=\"621891ff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>need a hand with your marketing &amp; business strategy? Your marketing big sister is here to help! my services digital marketing &amp; business strategy tailored to you and your unique needs Traditional marketing advice isn&#8217;t made for creative micro-businesses like yours. I combine my art industry understanding with my hands on experience running my Etsy [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"_links":{"self":[{"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/pages\/126208"}],"collection":[{"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/comments?post=126208"}],"version-history":[{"count":12,"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/pages\/126208\/revisions"}],"predecessor-version":[{"id":131511,"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/pages\/126208\/revisions\/131511"}],"wp:attachment":[{"href":"https:\/\/maymichaels.com\/wp-json\/wp\/v2\/media?parent=126208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}